Writing Coach

Could you be a writing coach?

Employees at all levels of organizations are opting to communicate more and more via email. Unfortunately, many of them simply aren't up to the task, as few school or college English classes currently prepare students for this kind of communication.

Individual coaching and small-group training on writing effective emails and other documents will be in growing demand as more and more companies realize the need in this area.

The growth of blogging creates another opportunity for the potential writing coach. Both internally and externally, a corporate blog needs to be well-written if it is going to be effective.

A badly-written public blog reflects poorly on the company, and a poorly-written internal blog meant for knowledge management will not serve the purpose of imparting that knowledge for others to use.

Companies taking blogging seriously will need to provide the necessary training in writing skills, opening a vast number of in-house training opportunities.

Another trend creating opportunity for writing coaches is the growth of self-publishing. While part of the attraction of self-publishing is the ability to control expenses, anyone wanting to be successful with self-publishing should recognize the value of being a better writer.

With the on-going number of early retirees, organisations such as Further education; U3A and pensioners clubs are constantly on the lookout for potential instructors able to teach the “how-to’s” of blogging to members building memoirs or family histories.

If this idea appeals to you, to get started you will need a well laid-out plan. Starting with a simple, but well-written website demonstrating your writing abilities, together with a mission statement containing details of your personal attributes.

Of course, a degree in English won’t go amiss, nor would current experience in journalism or a related field.

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